Understand the Abandoned Checkout Feature on BurgerShop

What is Abandoned Checkout?

Abandoned Checkout refers to customer orders that reach the checkout stage but are not completed. These are missed sales opportunities that can be recovered by sending timely reminder emails to customers.

BurgerShop helps you automatically detect these checkouts and gives you tools to recover them via email campaigns.

Why Should You Use It?

• Recover Lost Sales: Reach out to customers who didn’t complete their orders.
• Boost Conversion Rates: Convert abandoned carts into completed orders.
• Improve Customer Retention: Stay connected with interested buyers.
• Data-Driven Decisions: Analyze performance through metrics like recovery rate and revenue.

Overview of the Abandoned Checkout Dashboard

Navigate to Orders > Abandoned Checkouts in the sidebar. Here’s what you’ll see:

Abandoned Order Statistics

Recoverable Orders	Number of unfinished orders eligible for email recovery
Recovered Orders	Orders that were successfully recovered after sending reminder emails
Recovery Order Rate	% of recovered orders / total abandoned orders
Recoverable Revenue	Value of all recoverable orders
Recovered Revenue	Value of successfully recovered orders
Recovery Revenue Rate	% of recovered revenue / total recoverable revenue

There are three tabs below the statistics:

• Recoverable Orders: Orders that are eligible for reminder emails.
• Recovered Orders: Orders that have been successfully recovered.
• Lost Orders: Orders that were not recovered after all reminder emails were sent.

Each order row shows:

Order ID	Draft order ID
Customer	Buyer’s name and email
Order Value	Includes product price and shipping
Abandoned Date	When the order was left unfinished
Reminder Email	Name(s) of the reminder email(s) attached
Email Send Date	When the reminder email was sent or scheduled
Email Send Status	Sent: Email successfully sent. Scheduled: Email is queued for delivery. Failed: Email delivery failed.

Note: Click on an order to open a quick view of its details

Contact Support