“Took me a weekend to move everything over and the product import was fiddly. But once my ads pointed at my own store instead of a marketplace, the numbers finally made sense.”
M
Maya R.Apparel gifts
Sell online in the USA – POD & dropshipping
Looking for a selling site? Build one you own.
Marketplaces, community groups, and overseas sites each do one thing well. See how they compare, then pick the one that fits your goal.
Own your buyer list
Keep your margin
Stripe/
PayPal/
BurgerPrints/
Google Merchant Center/
Meta Ads/
Klaviyo/
SmartSell/
Order tracking/
Your options, side by sideFour ways to sell online.
Four ways to sell online.
One you actually own.
Marketplace, community, or overseas site – or a store that is yours. Here is who keeps your buyer, brand, and margin.
MarketplaceEtsy, eBay
CommunityFB, Nextdoor
OverseasAliExpress
Your own storeBurgerShop
Best for
Browsers who search
Quick local sales
Cheap sourcing
A brand you own
Built-in traffic
Huge, ready-made
Local only
Bargain hunters
You bring it
Own the buyer
Platform’s
In the group
Theirs
Emails yours to keep
Your brand
Under rivals
No storefront
Copycats beside you
Your name and domain
Keep the margin
Listing and ad fees
Lowball offers
Race to the bottom
No shared-site cut
No single site wins everything. Marketplaces and overseas sites bring ready-made browsers. A store you own keeps the buyer, the brand, and the margin. If you already drive your own traffic, that trade pays off.
Which is right for you?
Match the selling site to your goal.
Each option is the right pick for a different plan. Find yours below.
If your goal is
Sell a few things, once
No brand to build and no traffic to bring. Keep it simple.
Community or local listing
If your goal is
Source cheap and resell fast
You want reach and low prices out of the box, not a brand.
Marketplace or overseas site
If your goal is
Build a brand buyers return to
You already run ads, social, or POD, and want to keep the buyer. Here is the math on why.
Your own store, on BurgerShop
Why your own store wins
Build a business, not a listing.
On a shared site you pay to reach a buyer once. On your store you keep them.
- No shared-site cut on each order
- The buyer email is yours to sell again
- Upsells lift the value of every checkout
What you get
Everything you need to sell, built into your store.
The store behind that math. Here is what you keep: brand, buyer, and margin.
Storefront
Buyers see a real brand, not a booth
Your name, colors, and domain, not a listing lost in someone else’s feed.
Your Art
Personalize
You sell what no one can copy
Live product personalization keeps you out of the price race.
Your cart
Add a matching cap
SmartSell
You earn more on every order
Timed upsells fire in the cart so each checkout is worth more.
Fulfillment
Your orders ship without you
Each sale routes to BurgerPrints to print, pack, and ship.
Buyer listGrows each order Yours to keep
Own buyers
Every sale grows a list you keep
Capture the email and sell to the same buyer again.
Card and PayPal
Secure checkout
No per-sale cut
Checkout
You keep what you earn
Card and PayPal on your own domain, with no shared-site cut.
Fulfillment partnerYour store is ready.
Your store is ready.
Your fulfillment should be too.
BurgerPrints creates products, fulfills orders, and keeps buyers updated from production to delivery.
1
Sell without holding stockAdd print-on-demand products and start selling with no inventory.
2
Orders fulfill themselvesEach sale moves from store to production, shipping, and tracking automatically.
3
Buyers stay informedTracking syncs back so the post-purchase experience stays smooth.
Create your account, add products, and place your first order from the BurgerPrints dashboard.
Free launch deal
Claim your 3-month launch bundle.
Build on BurgerShop, fulfill through BurgerPrints, and unlock lower costs while your store ramps up.
Gold-tier BGP pricingNo volume gate.
0 BurgerShop feesFor your first 3 months.
Free GMC setup helpGet ads-ready faster.
Meta Ads account accessStart testing traffic.
Getting started
Launch in three steps.
Keep selling where you are while you build, then point your traffic over.
1
Add your products
Import or build the products you want to sell, ready for your brand.
2
Connect your tools
Set up payments, personalization, email, and BurgerPrints fulfillment in one place.
3
Point your traffic
Send ads, social, or SEO to a store that is finally your own.
“Not gonna lie, I missed the free marketplace browsing at first. Then I realised I stopped paying a cut on every sale and could actually email my buyers. No regrets now.”
D
Daniel K.Home decor
“Support was a bit slow one weekend, won’t pretend otherwise. But the store itself is solid and the upsells alone basically paid for the switch.”
L
Lena W.Pet accessories
“I was nervous about fulfillment, but BurgerPrints just handles it. Orders print and ship, tracking shows up, and I stopped copying rows into a spreadsheet.”
A
Alex P.Custom merch
“Design took me longer than the marketing promised. Worth it though – I finally control my margins, my bundles, and who comes back to buy again.”
N
Nora S.Seasonal gifts
“My TikTok traffic used to land on a listing next to ten copycats. Now it lands on my brand and my list. That one change was the whole point.”
T
Tony H.Fitness apparel
“The email capture quietly changed my whole business. A second order now costs me almost nothing, where the marketplace made me pay for the same buyer twice.”
S
Sophia C.Jewelry
“Honestly the templates could use more variety. But it looks like a real brand, loads fast on mobile, and that is what my buyers judge me on.”
R
Ryan M.Creator merch
“GMC had me stuck for weeks on my old setup. The setup help got me approved and I could stop guessing which policy line was the problem.”
E
Ethan N.Outdoor goods
“I still keep a couple of marketplace listings for discovery. But my best products live on my own store now, where the profit actually stays with me.”
K
Kevin D.Gaming merch
“First month was mostly cleanup and learning. Second month it clicked, and the profit picture is a lot cleaner than any marketplace dashboard I used.”
V
Vanessa Q.Lifestyle brand
“Simple reason I switched: on a shared site the platform owns the buyer, on my store I do. Everything else was a bonus.”
F
Felix J.Streetwear
Free workbook
BurgerShop Workbook
True Cost Comparison Workbook
Free workbook
The true cost of each selling site.
Run the numbers before you pick where to sell online.
- Real fees for each selling-site type
- Ad spend and hidden costs, side by side
- How much margin you actually keep
- Break-even and repeat-order math
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FAQ
Choosing a selling site, answered.
What sellers ask when deciding where to sell.
It depends on your goal. For a one-time sale, a shared listing is fine. For repeat buyers and a brand, your own store keeps the customer and the margin.
For a real business, yes. You keep the buyer, the brand, and the profit instead of renting space and handing the customer back to the platform.
There is no listing or transaction cut per order. You bring the traffic, so you keep what each sale earns. The workbook above runs the numbers side by side.
Yes. You drive visitors through ads, social, or SEO, which is exactly why the buyer stays yours instead of the platform’s.
BurgerPrints. Orders route to production to print, pack, and ship, with tracking synced back to the buyer.
Free consultation
Build or migrate youronline store.
Get a free consultation from a BurgerShop ecommerce expert. Stop renting space on shared selling sites and own the store and the customer.
- A store expert reviews where you sell online today
- A build or migration plan shaped to your niche and products
- Migrate without losing the sales you already have
BurgerShop · Free consultation
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The best selling site is the one you own.
Build a store buyers land on, remember, and come back to.